I recently read the The Moment of Lift by Melinda Gates and I highly recommend this book for anybody, especially if you’re interested in the work that the Gates Foundation does, and how it’s impacting our world.
What’s particularly interesting about this book is how Melinda breaks down her — and Bill Gates’ — journey to discovering that so many of the things that they wanted to accomplish and the differences that they wanted to make in the world really hinged on helping women.
Read MoreAs an entrepreneur, asking for help is hard. It’s also scary.
We live in an age where we are bombarded by the highlight reels of others - our peers, our role models, our perceived rivals. In many ways, social media simply represents platforms that enable mass manipulation, the chance to weave a narrative that is surely partially true, but rarely, if ever, tells the whole story.
Read MoreStartup life isn’t for everyone - like any career, it has its ups and downs. It's secure in some ways and less in others. Overall, though, it has improved almost every aspect of my life.
As the social media manager for A Better Jones, I don’t just manage clients accounts, I also get to manage a system I created from scratch and fine tune it for performance, every day. I’m not just a piece of the machine that does what he is told, and on other people’s schedules. Rather I am a valued member of a team where I am allowed to innovate, research, and work when I want, how I want, and my ideas are always heard.
Read MoreWhen you’re working to gain prominence in your field, video is one of your biggest allies. A strong video campaign will build your personal brand and help you become widely known and respected.
Putting yourself on camera can feel daunting at first. But take these six simple steps, and you’ll be well on your way to LinkedIn stardom.
Read MoreChances are you’ve heard the terms “thought leader” and “influencer” tossed around quite a bit in the marketing world. Often people use them loosely, though, meaning you may only have a vague idea of what they truly mean. There are certainly a lot of wannabes out there when it comes to both, so let’s examine these concepts and help you decipher how to utilize the best of them for your marketing strategy.
Read MoreWe often long for the days of our youth when we tore through novels and slogged through textbooks. We read articles that tell us one of the primary habits of billionaires is a commitment to reading - a lot. And if you’re a founder, a leader, or simply an ambitious, motivated and hungry person in business, you know that reading could unlock insight and practical, applicable knowledge to give you that edge.
Read MoreHave you taken the time to map your Q4 Marketing Plan? If not, then you should. Q4 is known for being the most overwhelming yet important sales quarter in any industry, and it can literally make or break your entire fiscal year.
This past weekend, I celebrated my 36th birthday. Birthdays, to me, are a time to reflect on the past years, where I’ve come from, what I’ve accomplished, how I’ve persevered, and why I’ve progressed. And they are a remarkably powerful time to look out onto the horizon of life and imagine what lies ahead.
The tech industry in Portland is booming. Is diversity in the tech workplace matching the pace of growth? If so, how can we ensure a safe and positive work environment for a range of work-styles and personalities? What are some practical solutions to address the challenges and issues that arise with a diverse workforce?
Learn more from our recent panel discussion . . .
Read MoreI joined my PDX - Women in Tech co-founder, Megan Bigelow, and Amanda Brooks to discuss what it's really like working as a woman in tech in Portland. Check out the conversation to hear some great insights!
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